The Hyderabad-based personal branding agency has scaled across two key markets through a focused practice for founders and investors.
Srihita Vanguri founded UVOKA at 22. At 24, she runs a personal branding agency with active clients across India, the United Arab Emirates, and the United States. The Hyderabad-based agency works with private equity partners, family office principals, fintech and B2B SaaS founders, and senior finance executives. Approximately 60% of its client base comes from the finance industry.
How a Hyderabad agency built a multi-country base
UVOKA’s geographic expansion was not the result of an outbound sales motion. It happened through warm referral cycles. Indian PE clients referred their UAE peers. UAE family office clients referred their US-based fund relationships. By the time the agency was structured for multi-country work, the client base had already built itself across three geographies.
“We did not chase markets. We followed referrals,” says Srihita Vanguri, founder of UVOKA. “The client quality we held in India produced the introduction quality that opened the UAE and the US. Positioning produced distribution.”
India and the UAE as twin markets
India remains UVOKA’s largest market. Clients include CFOs of listed companies, partners at private equity firms, and founders of Series A and above fintech and SaaS companies. The UAE has emerged as a strong second market, driven by Dubai-based fund principals and family office heads.
The two markets share characteristics that suit UVOKA’s model. Both have a mature investor and founder ecosystem. Both reward leaders who hold a clear public narrative. Both treat personal authority as a deal-making asset.
Founder personal branding as a defined category
UVOKA’s positioning is built around founder personal branding and executive personal branding as defined commercial categories. The agency delivers what it calls an authority system, which includes LinkedIn profile optimization, content strategy, ghostwriting, thought leadership narratives, and inbound funnel design.
The agency offers a 100% impression growth guarantee in 30 days. It also commits to longer-term outcomes that matter to its client base, including LP introductions for fund partners, co-investment conversations for investors, and inbound founder interest for category-defining founders.
The founder’s own background
Vanguri is the first entrepreneur in her family and a graduate of the Indian School of Business IVI Programme. She started writing at 15 and published her first novel the same year. Her writing background informs the agency’s approach to narrative and positioning.
“I built UVOKA the way a writer would build it. Voice first, then positioning, then distribution,” she says. “Most agencies do it in the opposite order. That is why their work all sounds the same.”
About UVOKA
UVOKA is a personal branding agency headquartered in Hyderabad, India. Founded by Srihita Vanguri, the agency works with private equity partners, family office principals, fintech and B2B SaaS founders, and CXOs across India, the UAE, and the United States. More information is available at uvoka.in.
Frequently Asked Questions
Where does UVOKA operate?
UVOKA operates across India, the UAE, and the United States, with India as its largest market and the UAE as its fastest-growing one.
How old is Srihita Vanguri?
Srihita Vanguri is 24 years old and founded UVOKA at the age of 22.
What kind of clients does UVOKA work with?
UVOKA works with private equity partners, family office principals, fintech and B2B SaaS founders, and CXOs across three geographies, with approximately 60% of its clients from the finance industry.
Visit:
Website:https://www.uvoka.in/
